InsureTech Breathe Life Acquired by SE2

We’re pleased to announce that Breathe Life, a Diagram company that launched in 2018 was acquired by SE2, an Eldridge business and leading life and annuity insurance technology and services company. Learn more about the announcement here.

Breathe Life was founded with the goal of bringing financial security to all by redefining the way life insurance is bought and sold. They provide insurance carriers with cloud technology to improve the buying experience for consumers, advisors, or a hybrid of both. Recently, the company was recognized by InsurTech 100 as one of the industry’s most innovative companies in the world for its front-end capabilities and product suite.

With this acquisition, BreatheLife will expand SE2’s commitment to investing in intuitive technology solutions that automate service operations to provide carriers more efficient and cost-effective methods for selling, managing, and servicing life and annuity products. Breathe Life CEO Ian Jeffrey will lead new business and customer engagement at SE2, and the Breathe Life headquarters will act as a springboard for technology and talent expansion.

Congratulations to the entire team at Breathe Life and to the team at SE2 for this exciting milestone!